FOR IMMEDIATE RELEASE
NEW ONLINE MAGAZINE LAUNCHES FOR TRAILER CHIX
Portland, Oregon, October 15, 2010 – TrailerChixSM launches an online magazine to support the hip and trendy style of today’s dynamic and adventurous woman who loves her trailer.
TrailerChix.com is the first to offer an online magazine focused on the design and creative side of RVing. TrailerChix helps millions of women transform their travel trailer lifestyle into something fabulous. “Our goal” says Shelah Johnson, TrailerChixs’ creator and Editor in Chief, “is to make it easy and comfortable for women to purchase and manage a travel trailer experience on her own terms and without sacrificing style and elegance.”
Today’s women are looking for ways to live a more balanced life. With an estimated 8.3 million RV owners in the USA and increasing another quarter of a million by the end of 2010, TrailerChix.com helps to move what was once the perception as a man’s toy into a versatile option for women with limitless design opportunities.
North America and parts of Europe are seeing a resurgence of travel trailers. In many parts of the world, one will find five star hotels adding new and vintage Airstreams to their roof tops to serve as premium guest suites. Home owners are utilizing travel trailers as home offices, back yard studios or guest rooms. Young entrepreneurs are rebuilding sections of neighborhoods by creating food malls out of vintage travel trailers and serving up some of the best food in town.
“The big market gap we see is in what is communicated and how it is communicated to women”, said Johnson. “Sure, we address some of the technical things associated with trailers, like how to backup a trailer and treat your black water in a more green and sustainable way, but our true passion and value is in showing and sharing ways to live a more elegant and charmed way of life while in your trailer. We want to help women find their ‘true self.”
TrialerChix.com gives women the tools to embrace and make the mobile lifestyle her own by offering resources and tips on cooking in small spaces, entertaining, decorating the trailer, or building a great vertical and portable outdoor garden. The site also looks at great travel destinations, tours and rallies plus great music selections to set the mood – whatever the mood. To help keep everything on track, Trailerchix.com provides a list of DIY tips for repair and maintenance to help make camping and traveling a great experience.
“When you strip it down, we are talking about becoming more creative within a smaller footprint,” Johnson says, “so our message is also relevant to those living on floating homes or sail boats. It’s a message about being incredibly free to be creative and independent.”
TrailerChixSM LLC is an independent company and is not affiliated with any manufacturer, business, product or association in or outside of the recreational industry.
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